The Brand Alignment Lab
The Brand Alignment Lab is a 4-week guided program to help you clarify what you’re building, who it’s for, and how to express it
so you stop wasting time and money on marketing that doesn’t work.
You don’t have a marketing problem. (You have a brand problem!)
You’ve probably heard this and you are getting sick of it by now. But it’s true.
Maybe you’ve tried posting more. You’ve tweaked your bio a dozen times. You’ve poured time (and money) into a website, Canva templates, maybe even a logo. And still… nothing is working.
You’re not attracting the right clients. Maybe you aren’t attracting any! Your messaging doesn’t feel like you. And you’re stuck constantly explaining what you do over and over again.
If any of that sounds familiar, you’re not alone and you’re not doing anything wrong. You’re just trying to build a brand without the foundation.

But what does that mean?!
It means you’re making decisions — about your logo, your website, your content — without really knowing who you’re talking to, if they are the right people to be trying to talk to, what they need from you or how to show up in a way that connects to them.
That’s where the Alignment Lab comes in. We help you slow down, zoom out and build the brand first…
so the marketing finally works!
What you get
Live zoom call every Mon @ 1pm PST
Can’t make it live? Replays are available each week.
bi weekly guidance sessions
Live calls where we teach the week’s topic, share real examples and walk you through how to apply it to your brand.
bi weekly Feedback sessions
We review your work, answer questions and offer clear actionable feedback so you’re not building in a vacuum.
Workbooks & exercises
Structured prompts and worksheets to help you put the concepts into action – no guessing and fending for yourself.
What you actually get
– A clear picture of your target audience
– A sharper, more focused offer
– A defined brand voice and visual direction
– The unique thing that makes you different
– Confidence in what your brand actually is
Pay What You Can
Every business deserves access to brand clarity. That’s why the Brand Alignment Lab is now pay-what-you-can.
The program is still the same 4-week guided mastermind that helps you align your audience, offers and identity. While you choose what to invest based on what feels possible for you.
Most participants contribute around $499. If you’re able to pay more, your generosity helps us keep the Lab accessible to others who need it. Think of it as paying it forward.
What matters most is your commitment to the process, not the price.
Cost: Flexible, based on what you can invest.
The only requirement is showing up and doing the work.
Interested in working with us 1:1 instead? We’d love to learn more about you!