A few days ago, Cracker Barrel unvieled its newly redesigned logo... and fans are not loving it. Which is a bit ironic, considering one of the brand's core values is "people pleasing". Cracker Barrel has been a staple of Southern hospitality since...
(Even if you're still getting clients) Here's the tough thing about growth... It creeps up on you. It happens in your process, your pricing, in the depth of your customers and clients. And then, one day you realize... Your brand didn't come with...
We know... a new logo is going to feel like a fresh start. It's pretty. It's new. It's exciting. It looks good on a mood board. After feeling stuck and uninspired... a brand refresh sounds like it could be the magic solution. But here's the...
